Aaron Probyn is a London based product and furniture designer. Having studied at Kingston University, he gained a BA Hons in product and furniture design, and was subsequently offered both a place at the Royal College of Art, and a job at Habitat UK. Deciding to jump straight in to the world of work he accepted the latter, enjoying 6 years with the company as the table top design manager, overseeing design and production, briefing and managing external designers and working with the company’s worldwide network of manufacturers to develop range strategies in line with the brand and its values.
In 2007 he left the high street favourite, accepting roles at Studio Conran, Tom Dixon and Plain English kitchens before establishing his eponymous studio, Aaron Probyn, in 2012.
In 2010 the Danish brand Normann Copenhagen commissioned Aaron to design and develop the Normann cutlery range, which continues to sell today and is used in many high end restaurants globally.
In 2012 he was commissioned by the American retailer Crate and Barrel to develop a tableware and barware range and both collections have gone on to be staple parts of the collection. Crate and Barrel commissioned a further dinnerware project which is called Hue, which has gone onto being one of their best selling ranges.
In 2014 Aaron started working with IKEA as an external design consultant and developed a limited edition tableware collection which was part of the Vitality Range. Aaron continues to work with IKEA and has several project within the cookware and tableware departments under development.
In 2014 as part of their 50 year anniversary, Aaron was invited once again by Habitat to create products for their Design Reunion project, alongside designers Simon Pengelly, Shin Azumi, Claire Norcross, Sarah Campbell and Tord Boontje. The result was the Smithfield armchair and Tessellate brass wall light, both of which went on to become best sellers. Due to their success, a Smithfield sofa was introduced, and further items including a high back armchair and a bed are also in the pipeline.
Most recently, Aaron has designed his own tableware collection under the name Studio Poise. Launched in February 2016 at Ambiente, the world’s largest tableware show, the studio now designs and manufactures contemporary tableware products and supplies a global network of retailers including Normann Copenhagen, Habitat UK, Habitat Europe, US retailers West Elm and Crate and Barrel and CITTA Design in New Zealand. The purpose of setting up Studio Poise was to develop product from concept to sign off and having total control of the process and the end product so they have integrity and longevity. In February 2017 Aaron exhibited at Ambiente again, launching new collections of copper and brass plated barware, modern stoneware dinnerware range, walnut and brass serving boards and table accessories. In 2017 Studio Poise collection was rebranded and exhibited under Aaron’s own name.
Aaron is currently working on projects for IKEA (Sweden) Habitat (UK) and West Elm (USA) with many new products ranging from upholstery, lighting and tableware items which will be launched over the coming months.